Hill Publishing Group | contact@hillpublisher.com

Hill Publishing Group

Location:Home / Journals / Journal of Humanities, Arts and Social Science /


Analysis of the Development Trend of Douyin Special Effects from the Perspective of Acceptance Aesthetics

Date: September 14,2022 |Hits: 176 Download PDF How to cite this paper

Yarui Qi

Beijing Jiaotong University, Haidian, Beijing 100091, China.

*Corresponding author: Yarui Qi


Douyin special effects have been developing and updating at a high speed, and more and more users are participating in the production and use of content. As a head short video platform, its video content production fully considers the psychology of the audience. As the most popular type of video on the Douyin platform today, special effects videos are driven by the continuous deepening of audience aesthetic research. The special effects are very popular and complement the content of the platform, directly hitting the pain points of users' needs. Based on acceptance aesthetics, this paper will analyze the needs of users of special effects and understand the reasons for using various special effects; and adopt the research method of text analysis to sample and classify the representative special effects of the Douyin platform at this stage. Its development trend, reflecting on the existing problems.


[German] Hans Robert Jauss. Towards Receptive Aesthetics [M]. 26, 31.

Cao Ru, Guo Xiaoxu. (2018). How to tell Chinese stories well in media from the perspective of reception aesthetics: Metaphor, motif and moderate defamiliarization [J]. Publishing Research, 2018(10): 27-31.

H.R. Yaosi, R.C. Horabo. (1987). Translated by Zhou Ning, Jin Yuanpu. Reception Aesthetics and Reception Theory [M]. Shenyang: Liaoning People's Publishing House, 1987:302-303, 6, 100.

Hong Ming. (2006). On Reception Aesthetics and the Reader's Care in the Translation of Tourism Promotion Advertisements [J]. Foreign Languages and Foreign Language Teaching, 2006(08):56-59+65.

Jiang Gengyu. (2002). Art Dialectics [M]. Nanjing. Jiangsu Education Press, 2002, 37.

Liu Shucheng, Xia Zhifang, Lou Xiyong. (2010). Basic Principles of Aesthetics. Shanghai People's Publishing House, 2010.

Lu Honglei, Huang Yiyang. (2019). Influencing factors of users' use of short video social platforms [J]. Young Reporters, 2019(33):43-45.

Lv Meng. (2000). On the Vision of TV Viewers' Expectation [J]. Modern Communication-Journal of Beijing Broadcasting Institute, 2000(02):69-72+105.

Qi Lin. (1996). Reception Aesthetics in the Perspective of Communication [J]. Modern Communication-Journal of Beijing Broadcasting Institute, 1996(06):10-13.

Ran Hua, Liu Yufan. (2021). Motivation, meaning and interpretation of beauty: A qualitative analysis of photo editing behavior of young women [J]. News and Writing, 2021(04):32-39.

Rogers, R. F., Melioli, R., Laconi, S., Bui, E., & Chabrol, H. (2013). "Internet addiction symptoms, disordered eating, and body image avoidance". Cyberpsychology, Behavior, and Social Networking, vol.16, no.1, 2013, pp. 56-60.

Tian Yuan. (2020). The circle-level aesthetics of video content from the perspective of accepting aesthetics [J]. Media Observation, 2020(02):59-63.

Wang Huiqing. (2021). Looking at the current competitive programs from the perspective of reception aesthetics: Taking "Sister Riding the Wind and Waves" as an example [J]. China Radio and Television Journal, 2021(05):118-120.

Wang Zhongling. (2012). On Yao Si's Reception Aesthetics [J]. Jiangsu Social Sciences, 2012(03):174-182.

Wolfgang Iser. (1980). The Act of Reading: A Theory of Aesthetic Response [M], Baltimore: The Johns Hopkins University Press, 1980, p.11, p.290, p.203.

Wolfgang Iser: "Reading Activity: Theory of Aesthetic Response", translated by Jin Yuanpu et al., Beijing: China Social Sciences Press, 1991. Preface, p. 2, 43-44.

Xu Yanqun, Li Dong. (2021). The carnival and consumption of the body in "Douyin" from the perspective of consumer society theory [J]. Sound Screen World, 2021(04):103-105.

Yao Wenfang. (2020). Re-examining Reception Aesthetics: The Condensation of the Paradigm of Productive Criticism [J]. Social Science Front, 2020(05):156-167.

Yin Hongtao, Cao Weiwei. (2021). Research on the English Translation of Mozi from the Perspective of Reception Aesthetics [J]. Shanghai Translation, 2021(02):56-60+95.

Zhou Laixiang, Dai Xiaojun. (2011). Towards the Reader: The Theoretical Origin of Reception Aesthetics and Its Unique Contribution [J]. Guizhou Social Sciences, 2011(08): 4-16.

Zhu Liyuan. (1989). Reception Aesthetics [M]. Shanghai. Shanghai People's Publishing House, 1989, 90.

How to cite this paper

Analysis of the Development Trend of Douyin Special Effects from the Perspective of Acceptance Aesthetics

How to cite this paper: Yarui Qi. (2022) Analysis of the Development Trend of Douyin Special Effects from the Perspective of Acceptance Aesthetics. Journal of Humanities, Arts and Social Science6(3), 378-389.

DOI: http://dx.doi.org/10.26855/jhass.2022.09.014

Volumes & Issues

Free HPG Newsletters

Add your e-mail address to receive free newsletters from Hill Publishing Group.

Contact us

Hill Publishing Group

8825 53rd Ave

Elmhurst, NY 11373, USA

E-mail: contact@hillpublisher.com

Copyright © 2019 Hill Publishing Group Inc. All Rights Reserved.